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develope brand awareness with video

What is a Brand Video

What is a Brand Video

What is a brand video? These are videos that focus on your overall brand or put simply, who you are and why you’re here. These can be tricky, but here we discuss the right approach that you can use to create a video that attracts attention and elevates your brand.

video onboarding tutorial

Introducing Onboarding Videos

Introducing Onboarding Videos

Today, more and more companies are including onboarding videos as part of their marketing and employee engagement strategies. Onboarding refers to any education or information you provide new clients, product users, service subscribers, or employees during their initial interaction with your company. Video excels at delivering this type of information in a quick and easy-to-digest way. A good onboarding experience can lead to customer retention, better product reviews, increased sales through happy user referrals, and higher new employee productivity.

TV Advertising

Why Advertise on TV?

Why Advertise on TV?

Even in today’s digital world, television advertising is still an effective and popular means of reaching potential customers. Regardless of the growing popularity of streaming services, television remains a staple in most households making adverting on TV a viable option for inclusion in your brand’s media mix. We cover 5 reasons to include television advertising in your marketing strategy.

photography - Carmine product video

Explainer Videos Explained

Explainer Videos Explained

Explainer videos are digital marketing videos used to explain a product, service, or brand value, and are a critical content marketing tool. These ‘How To’, or training videos, can also be as effective as testimonials.