Digital Marketing

Celebrity commercial - Blend Video Production

The Blend Process

The Blend Process

A video tutorial about the Blend process for partnering with clients to produce high-quality video content, broadcast commercials, and OTT advertising.

professional video marketing for business

B2C vs. B2B Video Marketing

B2C vs. B2B Video Marketing

Is there a difference between B2C and B2B video marketing?  It isn’t always cut and dry, there is some overlap, but when developing your digital media marketing strategy there are some key differences between B2C and B2B video content.

video onboarding tutorial

Introducing Onboarding Videos

Introducing Onboarding Videos

Today, more and more companies are including onboarding videos as part of their marketing and employee engagement strategies. Onboarding refers to any education or information you provide new clients, product users, service subscribers, or employees during their initial interaction with your company. Video excels at delivering this type of information in a quick and easy-to-digest way. A good onboarding experience can lead to customer retention, better product reviews, increased sales through happy user referrals, and higher new employee productivity.