Video Marketing

Video and Inbound Marketing

Inbound Methodology and Video Marketing

Learn how video content fits perfectly into the inbound marketing methodology and can complement your other marketing efforts.

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Using Video to Expand Brand Awareness

Using video to expand brand awareness can be wildly successful.  Customers are now more likely to form their first impression of your brand while surfing the internet or scrolling through a social media platform.  So now, more than ever, it’s important for marketers to begin including video content in their strategic marketing plans.

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color in video production

How to Catch a Viewers’ Eye – Using Color in Video

Video is one of the best ways to get your target audience’s attention.  With so much online content available, you’ll need to find a way to grab a user’s attention and convince them to spend their time watching your content.  So it pays to understand what elements garner viewer attention on a psychological level.

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How to Hire the Best Video Production Company

5 Tips on Hiring the Perfect Video Production Company

To help take some of the stress and hassle out of finding the perfect video marketing agency for your company’s needs we have prepared this list of tips for hiring the best video production company.

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Why a Brand Video Is an Essential Part of Any Mobile Marketing Strategy

While promotional videos, campaign specific sales efforts and product videos serve their functions, so too does the brand video.

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Creating Effective Calls to Action (CTA’s) with Video Content

Marketing is all about CTA’s: getting the person watching your video to take a next immediate action with your brand.   That could be through joining a mailing list; following […]

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