10 Secrets from a Veteran Commercial Content Producer

Insider tips for creating successful marketing content on time and on budget

The demand for marketing content is greater than ever but creating that content for your brand can be intimidating. The production process is a complicated & nuanced one that at times can be unnecessarily stressful and expensive. 

This guide– written by blend founder Matt Bijarchi, a veteran commercial producer with experience at top agencies like TBWA/Chiat/Day and Young & Rubicam– gives a peek behind curtain and shares useful  insights he’s gained while creating content for brands of all sizes. 

Download the guide to find tips on important parts of the production process like:

  • Selecting a Director of Photography
  • Script Supervision
  • Editorial
  • Music Licensing, and more
Behind the scenes of making of movie and TV commercial.