Verizon-Lyft

Video & Live Event

Verizon did a co-op with Lyft and Universal Home Video to create a ’Surprise + Delight’ social media activation celebrating the 25th Anniversary of Back to the Future. Blend produced the event and the content surrounding it.

verizon ad - professional ad featuring cool cars

Services

Messaging Strategy
Production Methodology
Vehicle Operations
Live Event Production

Results

Verizon’s most successful social promotion to date with over 25MM unique media impressions.

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