Pictures can speak a thousand words and can ensure your content is more visually appealing to the reader. Here are six ways you can use photos to support your marketing content.
No matter what you sell or offer, you need to know how to make your marketing campaign successful. The elements of an effective marketing campaign include the following: know your target, choose the right channel, make a plan, attract attention, stand out, & include a call to action.
Surprises make people feel important and special. When customers are delighted it can help to create a powerful and long-lasting bond with your brand. A Surprise and Delight marketing campaign is a powerful tool used to attract customers, promote loyalty, and increase customer engagement.
TV stands for Direct Response Television. Instead of late-night hard nose sales ads that scream for a viewer to take action and look like they were produced in someone’s garage, modern DRTV commercials have advanced in placement, quality, and creativity.
Advertising through OTT gives your brand access to the living room, where families spend time together, often independent of what’s on at the moment. Companies of all sizes can use OTT advertising to extend their audience reach in creative and innovative ways.
Even in today’s digital world, television advertising is still an effective and popular means of reaching potential customers. Regardless of the growing popularity of streaming services, television remains a staple in most households making adverting on TV a viable option for inclusion in your brand’s media mix. We cover 5 reasons to include television advertising in your marketing strategy.
As users begin shifting more and more towards streaming and away from traditional television, the potential of OTT video advertising has grown massively.
Product videos show off the features and benefits of your product or service all while entertaining or engaging your audience. Here we discuss a few types of product videos that can best help you connect with your prospective customers.
How do you choose what type of content marketing to use to grow your business? Here we discuss ten popular forms of content marketing used in digital marketing strategy.
Video has emerged as one of the most powerful and effective tools to engage potential customers or solidify relationships with existing customers. 2021 has shown us that an effective digital strategy is essential, and it has never been more important to embrace video marketing as part of that plan.